Digital Marketing Specialist

• Develop and implement integrated digital marketing strategies across channels such as social media, search engine marketing (Google Ads, Bing Ads), content marketing, and email campaigns.
• Monitor and optimise campaigns, ensuring alignment with key performance indicators (KPIs) and business objectives.
• Conduct in-depth audience analysis to tailor campaigns for maximum engagement and conversion.
• Collaborate with cross-functional teams (content, design, SEO, etc.) to ensure campaign consistency and alignment with overall marketing goals.
• Track and analyse campaign performance using tools such as Google Analytics, SEMrush, and social media insights.
• Provide regular reports and insights, identifying trends, opportunities, and areas for improvement to optimise campaigns.
• Conduct A/B testing on ad creatives, landing pages, and content to drive better results.
• Work closely with the content and creative teams to develop compelling ad copy, visuals, and digital content that resonate with target audiences.
• Ensure content is optimised for SEO and aligned with overall digital strategies.

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• Minimum of 2 years of experience in digital marketing, preferably within an agency or similar environment.
• Expertise in managing digital advertising platforms, including Google Ads, Facebook Ads, Instagram Ads, LinkedIn Ads, and email marketing tools.
• Strong analytical skills with experience using analytics tools (Google Analytics, SEMrush, etc.).
• Proficiency in SEO, PPC, content marketing, and social media strategies.
• Strong communication skills and the ability to collaborate across teams effectively.
• Creative mindset with an understanding of how to craft digital content that drives engagement and conversions.

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• Join a fast-paced, growing company with endless opportunities for skill development and career progression.
• Work on high-impact digital marketing campaigns that make a real difference for clients across industries.
• Be part of a supportive, team-oriented culture that values innovation and creativity.
• Enjoy a competitive salary, benefits package, and opportunities for performance-based incentives.

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If you’re passionate about digital marketing and want to be part of an innovative, forward-thinking team, we want to hear from you. Please submit your resume using the form below.

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